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SEO Executive


JOB DESCRIPTION

Rekhta is looking for SEO Executive for digital platforms like website, blogs and social media.

RESPONSIBILITIES

  • Site Analysis - Complete technical report of the website. The report includes on-page and off-page factors of the website. Analyzing and compiling websites’ performance using Google Analytics.
  • On-page Knowledge - Knowledge of Alt tags, Title tag, Anchor text, Meta Description, Meta Keywords, Keyword Research, Image Optimization, Content Optimization, Sitemap (HTML & XML), HTML Validation as per w3.org standards. etc.
  • Creating high quality backlinks using ethical SEO techniques
  • Content Analysis - Reviewing the content, Special focus on checking for keyword density, keyword prominence, and proximity
  • Perform keyword research to optimize existing content and uncover new opportunities
  • Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
  • Provide recommendations and execute strategies for content development in coordination with SEO goals general and keyword specific
  • Work closely with the other team members to meet the goals

EXPERIENCE REQUIREMENTS

  • 2 to 3 years of work experience in SEO

SKILL REQUIREMENTS

  • A good understanding of all aspects of on-site and off-site SEO
  • Experience working on Google Analytics, Google AdWords, Google Search Console
  • Experience in SEO tools like SEMRUSH, MOZ, Screaming frog, keyword planner, Search Console & Google Analytics
  • Should have analytical mindset with a data driven approach
  • Should have basic knowledge of HTML
  • Strong time management skills
  • A good team player

QUALIFICATIONS

  • B.Tech/M.Tech/BCA/MCA

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