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Career @ Rekhta.org

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Media and Public Relations


JOB DESCRIPTION

Rekhta is looking for a dynamic PR and MR professional who will drive Rekhta’s Public and Media Relations and work in tandem with the foundation’s goal of preservation and propagation of languages and culture.

RESPONSIBILITIES

  • Developing and Implementing Public Relations & Media Relations strategy for successful media visibility/outreach
  • Drive media coverage for the Brand and its various projects/initiatives
  • Building positive relationships with media and related stakeholders
  • Preparing press releases and promotional materials to update the media about new milestones/achievements/events
  • Develop and maintain ready reckoners of projects/products to be shared with the media
  • Develop and maintain PAN India media lists
  • Media mapping and tracking
  • Prepare coverage dossiers and analysis
  • Ideate and develop story pegs, messaging for the media universe
  • Effective delivery of given Media/PR targets

EXPERIENCE REQUIREMENTS

  • 5 to 10 years of work experience in PR agency/ies

SKILL REQUIREMENTS

  • Strong verbal and written English communication skills
  • Good understanding of the media universe
  • Inclination towards Arts & Culture (Urdu will be an additional advantage)

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